Gail Sideman Publicity


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NFL Combine Q & A with Amy Trask

The NFL Scouting Combine has become yet another major marketing experience on the National Football League calendar and Amy Trask saw its early growth firsthand as CEO of the then-Oakland Raiders under legendary team owner, Al Davis. Today she is an accomplished author and media ace, and also Chairman of the Board for Big3 basketball. […]

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Marketing and PR have helped Title IX, but how much?

Marketing and public relations have played big roles in the rise of women’s sports, but it’s been athletes on their own who have cemented their value. The 50th anniversary of Title IX has brought about stories of old that many today can’t imagine. Until 1972, women weren’t provided resources to compete in sports at the highest […]

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After Further Review … LeBron James is king after all

LeBron James showed this week why is a king. Of his community. I was never a huge LeBron James fan. I respected his hoops magic, but for whatever reason, he wasn’t that “must see” athlete for me. Yesterday changed all of that. He leads this week’s After Further Review. • The man’s got class — […]

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