Welcome to my new blog. And my new look. In an effort to communicate the personal side of the publicity work I do, I decided to use what I identify with best — my own name. I continue to work… Read More »Different look, same writer
It was quite a week of you’re into sports PR case studies. Or just into sports. Sure, there’s that college conference basketball tournament thing. A few overtimes, buzzer-beaters and upsets are always good for a sport that seems to emerge… Read More »Sports PR was front-and-center in this week’s news
To those outside of Florida and the Twitterverse that haven’t heard of the Bucs RED for Women marketing campaign that was announced this week, you missed a publicity mess. Man or woman, it might make you react like I did: ARE… Read More »Tampa Bay Bucs have women seeing RED but not in the way it intended