Women’s basketball, you’ve come a long way. After decades of clawing for publicity to reach even inches closer to the men’s game, its ratings, business relationships and now collectibles are on the rise. That’s why the sale of Sabrina Ionescu’s rookie card… Read More »Ionescu card sale escalates women’s sports publicity
The NFL Scouting Combine has become yet another major marketing experience on the National Football League calendar and Amy Trask saw its early growth firsthand as CEO of the then-Oakland Raiders under legendary team owner, Al Davis. Today she is an… Read More »NFL Combine Q & A with Amy Trask
Disclaimer – People like Mark Grant led me to love working in the sports industry. I’ve known the 5-time Emmy Award winner and CBS Sports director most of our careers. Today, I get to share my friend with you via a… Read More »CBS Sports’ director is on a historic Final Four run
The NFL had to know how its network’s decision not to renew reporter Jim Trotter’s contract would play among people who pay attention to the league’s business. I debated whether to tackle this, but this feels like another avoidable PR… Read More »NFL misses positive publicity opportunity
I’d worked with Lisa Byington a few times in my side gig as a stage manager on sports broadcasts but hadn’t had a real conversation with her until recently in the Milwaukee Bucks TV booth. Nearly two seasons in as… Read More »Chat with Lisa Byington led to NBA-playoffs Q & A
During Super Bowl week in Phoenix, I enjoyed the chance to escort former NFL quarterback, Christian Ponder, around Radio Row to speak with reporters and show hosts. He spoke about his football career, his famous wife (Samantha Ponder is the… Read More »Former NFL QB talks draft process, life after football
Disclaimer – People like Mark Grant led me to love working in the sports industry. I’ve known the 5-time Emmy Award winner and CBS Sports director most of our careers. Today, I get to share my friend with you via… Read More »CBS Sports’ director is on a historic Final Four run
The NFL Scouting Combine has become yet another major marketing experience on the National Football League calendar and Amy Trask saw its early growth firsthand as CEO of the then-Oakland Raiders under legendary team owner, Al Davis. Today she is… Read More »NFL Combine Q & A with Amy Trask