Chat with Lisa Byington led to NBA-playoffs Q & A
What I learned in a short chat with Lisa is that she’s someone who appreciates her place in sports history — she’s the face and voice of a lot of firsts — but
Small-market NBA team makes noise and history
In PR, we talk about the splash move; the hook of a story. What can we do or say to attract the most eyes and ears? Can we create a message that will go viral? Sometimes what’s in your heart will drive you to do what feels right. Sometimes your actions unintentionally make national, even […]
Gail’s 2-point (PR) stance
Two points. That’s all I have this week. With a hat-tip to Bleacher Report NFL writer Mike Freeman’s 10-point stance, a couple of public relations thoughts as they apply to sports in the news … 1 — Drake is annoying, or a master PR guy That Toronto Raptors “fan” who doesn’t travel with his team* […]