PR and more — a look ahead
This isn’t a textbook post that if you work in the industry, have read in newsletters this month about how PR will change in 2019. I don’t know how it will change. I know what will remain though. The public and media want to know one thing from you: the truth. A most tired cliche […]
After further review … OSU’s PR is PU
The decision has been made. The Ohio State’s Board of Trustees’ announced that head football coach Urban Meyer will be suspended for three games and docked six weeks pay, and athletics director Gene Smith suspended for a little more than two weeks. After further review … You can’t handle the truth — The word “truth” […]
After further review … the week in sports PR
Let’s try this on a regular basis, shall we? After all, sports is about games and while there are certainly business interests, issues that affect sports often teach us how to better handle everyday publicity challenges. So without further adieu, after further review … 1 — Josh Hader vs. Mike Trout — Soon after Brewers […]
Different look, same writer
Welcome to my new blog. And my new look. In an effort to communicate the personal side of the publicity work I do, I decided to use what I identify with best — my own name. I continue to work with and consult with others who know how to do things better than I do […]
Sports PR is about helping media do their job
Sports PR, along with every industry, has changed, but I maintain that those that publicize teams, individuals and products are in the business of making information and access relatively simple for media that cover them. The opposite seemed to happen in Buffalo today where media received a laundry list of “do nots” that essentially gave “get […]
Sports PR was front-and-center in this week’s news
It was quite a week of you’re into sports PR case studies. Or just into sports. Sure, there’s that college conference basketball tournament thing. A few overtimes, buzzer-beaters and upsets are always good for a sport that seems to emerge from a regular season slumber at this time each year. [Note to those people: the […]
Sports network revenue stories educate consumers about more than stock prices
There is reason for sports networks and their corporate parents to be concerned each time a negative revenue report is released in 2016, and it’s not all about dollars and cents on the surface. Sports networks – ok, ESPN in particular – have a PR challenge, one I’m sure everyone in the sports television industry considers […]
The NFL could generate great PR beyond the Super Bowl
I was interviewed for a podcast last week when the host asked me about sports organizations that do the public relations thing wrong and what they could do to improve. I was really at a loss because there haven’t been any glaring examples as of late. Well … The host responded with, “you’ve been critical […]
PGA golfer Steve Elkington knows how to tick off a lot of people
While I wish I would have been quicker to write about the exemplary presser NFL Draft prospect Michael Sam conducted at the NFL Combine during the weekend (it’s a must-watch for ALL athletes), it’s the negative that drives me to write before a Twitter violator hits “SEND” again. Multiple PGA Tour title winner Steve Elkington, […]
Stupid happens. Just ask Riley Cooper.
Make no mistake about it. Eagles receiver Riley Cooper was caught in a swamp of stupid when a video of him berating an African-American security guard at a concert surfaced last week. Like many, I wrestled with whether his comment was blatantly prejudice. He used the “n word,” an ugly, unseemly adjective that I wish […]