Football players: it’s time to step up your social media game
A few weeks ago I wrote about why coaches and front officer personnel should care about social media and how their players use it. Since NFL training camps started last week and college football practices aren’t far behind, it’s time to address some things that coaches, administrators (including public relations specialists and sports information directors) […]
Coaches, administrators and front office staffs are athletes’ key to sports social media education
New sports seasons are almost upon us and with that, it’s time to start training. Not on the field or court this time, but on smartphones. We live in an era in which 64% all American adults own handsets that people use for most everything except talk, so it seems. Many of them will leave […]