Antonio Brown interrupts NFL’s 100th anniversary PR plan
NFL commissioner Roger Goodell recently told a reporter from Sports Business Journal that he wants the league’s 100thanniversary to be a celebration. Great public relations plan. I’d loved to have helped outline and showcase the league’s rich history. Those 100 years have come with missteps, however. It’s understandable. It’s hard to keep your nose clean for 36,500 […]
Coaches, admins, front office personnel may need PR, media refresher
While more than five dozen college basketball teams are getting ready to learn where they’ll travel for the first and second rounds of the NCAA Basketball Tournament, today’s social media focus is on a coach accused of behaving unethically toward a reporter. I know those are strong words, but they’re what come to mind when […]
College athletics caught in admissions scandal
Your opinion about big-time college sports may be based on perception. Professionals that work in athletics publicity do their best to make that perception positive, and overall, I think college sports are among society’s great assets. Athletes say time and again how structure and discipline, along with being part of a team, helps shape their […]
Media availability is on ASU’s football agenda and reporters rejoice
Herm Edwards has never been one to shy away from a microphone. Sometimes that gets people in trouble, but the Arizona State football coach isn’t concerned. He’s doing just fine in his role with the university. Edwards’ speaks with conviction and he’s teaching his players to do the same. Among his team policies is to […]
If I coached Roger Goodell this week …
Yesterday I reflected on NFL commissioner Roger Goodell’s annual State of the League press conference in Atlanta from a public-relations standpoint, and wrote a post to call it a win and a loss. After I made my thoughts public, I was asked how I would have advised Goodell to answer questions he likely knew would be asked. Since […]
Goodell posted a PR win — and loss — in State of NFL presser
About 24 hours ago, NFL commissioner Roger Goodell took to a podium in Atlanta, host city of Super Bowl LIII, and scored a win. He scored a bigger loss. There are several reasons why the annual State of the League press conference was a toss-up, and each are posts unto their own. My focus here […]
NFL commissioner Goodell let public speak for him
It’s been nearly two weeks since the egregious no-call during the Rams-New Orleans NFC Championship game, and league commissioner Roger Goodell still hasn’t spoken publicly about this and other officiating mistakes. It’s a topic that PR and other sports communications professionals should use as case study for years to come. The late-game no-call was most […]
Twitter is like traditional news when it comes to stories that stick
I learned something valuable about Twitter this week and I shouldn’t be surprised. I typically post about sports, public relations, the publishing industry (authors and books), world events when I think my two cents adds something or I feel strongly, and sometimes just fun things I see fly across my screen. Like most of you […]
PR and more — a look ahead
This isn’t a textbook post that if you work in the industry, have read in newsletters this month about how PR will change in 2019. I don’t know how it will change. I know what will remain though. The public and media want to know one thing from you: the truth. A most tired cliche […]
After further review … football dominates PR week
Sometimes you have to know when enough is enough, not just for public relations sake, but your own. After weeks of excuses for statements to statements, Ohio State football coach Urban Meyer hasn’t realized that yet. Several Pro Football Hall of Famers may have had enough and suggest they may show it by not attending […]