Gail Sideman Publicity

NFL draftees — take charge of your brand from Day One

Congratulations to the dozens of young football players who will be drafted by one of 32 National Football League teams during the next four days. This is likely to be one of those days you will remember the rest of your life. The excitement of a new time in your life may seem to consume you, […]

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PGA golfer Steve Elkington knows how to tick off a lot of people

While I wish I would have been quicker to write about the exemplary presser NFL Draft prospect Michael Sam conducted at the NFL Combine during the weekend (it’s a must-watch for ALL athletes), it’s the negative that drives me to write before a Twitter violator hits “SEND” again. Multiple PGA Tour title winner Steve Elkington, […]

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Stupid happens. Just ask Riley Cooper.

Make no mistake about it. Eagles receiver Riley Cooper was caught in a swamp of stupid when a video of him berating an African-American security guard at a concert surfaced last week. Like many, I wrestled with whether his comment was blatantly prejudice. He used the “n word,” an ugly, unseemly adjective that I wish […]

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