Gail Sideman Publicity

Sports PR was front-and-center in this week’s news

It was quite a week of you’re into sports PR case studies. Or just into sports. Sure, there’s that college conference basketball tournament thing. A few overtimes, buzzer-beaters and upsets are always good for a sport that seems to emerge from a regular season slumber at this time each year. [Note to those people: the […]

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Colts owner fails the big game PR test

There are times when someone just shouldn’t speak.  If tempted, zip it. Are you reading this, Jim Irsay? Irsay is a football team owner. He’s not a player, not a coach and not someone who in most circumstances, has to comment more than a public-relations appropriate, “We love(d) our players and we look forward to […]

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