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Publicity, media and the stories behind the story.
Sharp takes on PR, sports, messaging, media, crisis moments and NIL — written from inside the work.
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Former NFL QB talks draft process, life after football
During Super Bowl week in Phoenix, I enjoyed the chance to escort former NFL quarterback, Christian Ponder,...
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Chat with Lisa Byington led to NBA-playoffs Q & A
What I learned in a short chat with Lisa is that she's someone who appreciates her place in sports history...
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NFL misses positive publicity opportunity
A lot of people are connecting dots. Perception equals reality to them.
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CBS Sports’ director is on a historic Final Four run
Disclaimer – People like Mark Grant led me to love working in the sports industry. I’ve known the 5-time...
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NFL Combine Q & A with Amy Trask
The NFL Scouting Combine has become yet another major marketing experience on the National Football League...
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Ionescu card sale escalates women's sports publicity
Women’s basketball, you’ve come a long way. After decades of clawing for publicity to reach even inches...
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NFL, Hamlin emergency confirms need for crisis communications
People who work in or play football know that the sport comes with risks. I think, however, most of us...
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Southwest Airlines took a PR hit, but can recover
In case you didn’t hear, Southwest Airlines got into quite a public and customer relations pickle...
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Charles Barkley provides solid PR advice
NOTE: After the following post was written, the Anti-Defamation League, the Brooklyn Nets and Kyrie Irving...
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Earn fans with a newsletter
Popular publicity question: “Do I need a newsletter?” If you want to attract attention to your genius,...
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