Social media likely helped drive NFL, NCAA moves
Sports timelines — sans Derek Jeter — read more like rap sheets than stat sheets. We’re not just in the midst of football season, but in ironic timing, the last four weeks have read what we might expect from “CSI: Gridiron.” Take Vikings running back Adrian Peterson. On September 12 at 4:36 p.m. ET, Peterson was indicted […]
The wildly popular NFL is here to stay, so it should step up and do good
Yes, the National Football League has image issues. No, the multi-billion dollar NFL isn’t going anywhere soon. Commissioner Roger Goodell continues to be a public no-show (9 days and counting) and so far today, there are no new reports of NFL-related arrests. {NFL owners wipe their brows and watch the clock…} Despite the calls for […]
NFL draftees — take charge of your brand from Day One
Congratulations to the dozens of young football players who will be drafted by one of 32 National Football League teams during the next four days. This is likely to be one of those days you will remember the rest of your life. The excitement of a new time in your life may seem to consume you, […]
PGA golfer Steve Elkington knows how to tick off a lot of people
While I wish I would have been quicker to write about the exemplary presser NFL Draft prospect Michael Sam conducted at the NFL Combine during the weekend (it’s a must-watch for ALL athletes), it’s the negative that drives me to write before a Twitter violator hits “SEND” again. Multiple PGA Tour title winner Steve Elkington, […]
Colts owner fails the big game PR test
There are times when someone just shouldn’t speak. If tempted, zip it. Are you reading this, Jim Irsay? Irsay is a football team owner. He’s not a player, not a coach and not someone who in most circumstances, has to comment more than a public-relations appropriate, “We love(d) our players and we look forward to […]
Smart NFL players focus. On their finances.
By now, National Football League players are all snug in their roster spots and cashing their multi-zero checks every two weeks… Not so fast. Rookies and veterans alike are smart to keep their focus on the field with one eye and their brains on their bank and investment accounts. As countless stories have been documented, […]
You didn’t make the NFL cut and you’re ticked
No one can blame you. You’ve just spent the last six weeks working out in an NFL training camp trying to earn a coveted roster spot. You dreamt of playing pro football since you were a kid; there were hours of conditioning, missed family events and nights out with the guys because you were training. […]
Athletes in NFL training camps: keep comments classy
Athletes competing for NFL roster spots or higher positions on the team ladder face daunting challenges in training camp. The No. 1A task that ranks next to the top priority to stay healthy, is not to make headlines for the wrong reasons. The first thing that comes to mind in our salacious world is the […]
Milwaukee Brewers, team owner step up to meet PR challenge
If there was any doubt that Milwaukee Brewers owner Mark Attanasio wants to make good on not only a losing season but an unfortunate one for fans after leftfielder Ryan Braun accepted a 65-game suspension for violating Major League Baseball’s drug program, look no further than words and actions from the club’s front office during […]
Louisville’s Kenny Klein occupies the penthouse of sports PR professionals
Editor’s Note: I intended to post this one week after the Final Four. With all that happened in the sports world, including the tragedy at the Boston Marathon, there never seemed to be a “good” time. While I may have waited too long, the fact remains, Kenny Klein’s picture is next to the definition, PR […]